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Global Bio Vanillin Market – Top Emerging Trends by Technavio

LONDON–(BUSINESS WIRE)–#Research–Technavio’s latest market research report on the global
bio vanillin market
provides an analysis of the most important
trends expected to impact the market outlook from 2018-2022. Technavio
defines an emerging trend as a factor that has the potential to
significantly impact the market and contribute to its growth or decline.


According to Technavio analysts, the global
bio vanillin market
will grow at a CAGR of over 8% during
the forecast period. Consumer awareness regarding the adverse effects of
artificial food ingredients is a major factor driving the market’s
growth.

The global bio vanillin market is heavily influenced by the increase in
the awareness of consumers regarding the benefits of healthy and
hygienic food. Buyers have turned out to be more aware of the hazardous,
long-term side effects of synthetic and artificial food ingredients such
as toxicity, allergies, and even cancer. Consumers particularly prefer
food and beverage products with natural food additives such as bio
vanillin. They are looking for items that have a clean, green mark on
their pack, as they think of them as more secure and healthier.

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In this report, Technavio highlights the surge in demand from the
confectionery industry as one of the key emerging trends driving the
global bio vanillin market:

Surge in demand from the confectionery industry

The demand for bio vanillin is increasing with the rising consumption of
confectionery products due to the changing lifestyle of consumers.
Vanilla flavor stands out as one of the most common and broadly utilized
flavors in a wide assortment of bakery and confectionery products such
as dry chocolates, chocolate drinks, cookies, pastries, cakes, ice
creams, biscuits, madeleines, waffles, wafers, fillings, toppings, and
custards.

“Unique sensory qualities that offer new taste sensations have made
bio vanillin to be widely accepted among consumers. It reduces sugar and
fat in confectionery products without compromising on the taste. Key
factors driving the demand for bio vanillin are its strong flavor
profile, enhancement of sweet notes, masking off-notes, higher
solubility, and flowability. The growth of the confectionery industry is
likely to support the growth of the bio vanillin market over the
forecast period,” says a senior analyst at Technavio for research on specialty
chemicals
.

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Global bio vanillin market segmentation

This market research report segments the global bio vanillin market into
the following applications (food and beverage, fragrances, and
pharmaceuticals) and key regions (the Americas, APAC, and EMEA).

The food and beverage segment held the largest market share in 2017,
accounting for nearly 58% of the market. The market share for this
application is expected to decrease by 2022. The fastest growing
application is fragrances, which will account for 29% of the total
market share by 2022.

EMEA was the leading region for the global
bio vanillin market
in 2017, accounting for a market share of
39%. By 2022, EMEA and the Americas are expected to see a decline in
market share, whereas, APAC will witness growth.

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About Technavio

Technavio
is a leading global technology research and advisory company. Their
research and analysis focuses on emerging market trends and provides
actionable insights to help businesses identify market opportunities and
develop effective strategies to optimize their market positions.

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