ENOC Group launches ENOCBlue diesel exhaust fluid

ENOC Group recently launched ENOCBlue, a diesel exhaust fluid (DEF) that reduces harmful emissions, in the United Arab Emirates (UAE). The product is mandated by the Emirates Authority for Standardization and Metrology (ESMA). The product will soon be rolled out across ENOC’s retail network.

ENOCBlue is a non-toxic, colorless, odorless, incombustible diesel exhaust fluid that breaks down toxic nitrogen oxides (NOx) in the fuel exhaust into nitrogen (N2) and water vapor (H2O) which are naturally occurring gases that are harmless to the environment. The exhaust fluid is injected into the exhaust system for diesel engines with Selective Catalytic Reduction (SCR) system, to reduce harmful emissions by 90%.

“As a wholly-owned Dubai Government entity, we remain committed towards enhancing the UAE’s sustainability index. With the government’s plans to have public transport account for 30% of all travel movement in Dubai by 2030, we see an opportunity for us to have a positive impact on the country’s environmental fabric by introducing products that can contribute to lowering emission standards. We will continue to align with our country’s goals to encourage green initiatives in the public transport sector,” said ENOC Group Chief Executive Officer Saif Humaid Al Falasi.

Many countries around the world have begun to adopt Euro 6 vehicle and fuel standards since September 2015. SCR technology has been installed in most diesel-powered vehicles to meet Euro 6 emissions legislation, which necessitates the use of diesel exhaust fluid.