Liverpool FC has today announced Petro-Canada Lubricants Inc (PCLI) as a global partner in a three-year deal.
PCLI is a leading refiner and lubricant manufacturer. For over 30 years, it has researched, developed and produced world-class oil and lubricants for agriculture, construction, automotive and health & beauty industries.
The brand will use its international presence to create unique programs for its customers and fans alike, including exclusive access to money-can’t-buy LFC experiences.
Billy Hogan, Managing Director and Chief Commercial Officer, Liverpool FC, said: “We are delighted to welcome Petro-Canada Lubricants as an Official Partner of Liverpool FC. To partner with a global business that shares LFC’s values of ambition and commitment is incredibly exciting for the Club. We look forward to working with PCLI to create unique and exciting programs which will help us engage with our fans and their customers around the world.”
Mark A. Plake, President, Petro-Canada Lubricants Inc., commented: “Liverpool Football Club is an internationally recognised team renowned for their endurance, reliability and competitive edge. These are key attributes in both football and our business and we’re proud to celebrate our partnership with a Club that so closely shares these qualities.”