Old World Industries launches products for electric vehicles

Old World Industries (OWI), based in Northbrook, Illinois, U.S.A., announced the launch of a portfolio of automotive products geared to meet the needs of electric vehicles (EVs). Old World Industries is the manufacturer of PEAK® Performance products including a full line of antifreeze + coolant, diesel exhaust fluid, washer fluid, lighting and wiper blades.

“As more automotive manufacturers are shifting to producing EVs over internal combustion engines (ICE), Old World has technological innovations to respond to these needs as well as other alternative fuel antifreeze + coolant needs,” says Old World CEOGreg Noethlich.

By 2040, electric vehicles in operation are expected to be significant in the U.S. Specific areas such as the state of California, already have a high penetration of EVs which comprise hybrid-electric vehicles (HEVs), plug-in hybrid-electric vehicles (PHEV) and battery electric vehicles (BEVs). OWI’s EV portfolio includes antifreeze + coolant for HEVs, PHEVs, and BEVs under the PEAK Original Equipment Technology (OET) brand.

In addition, OWI is working directly with OEMs to develop low conductivity antifreeze + coolant technologies for fuel cell electric vehicles (FCEVs) and battery electric vehicles (BEVs) which require the use of low conductivity fluids.

“OWI is ready for the future with a uniquely positioned EV and FCEV product portfolio covering premium vehicle specific PEAK Original Equipment Technology Antifreeze + Coolant, premium wiper blades, bulbs, and washer fluid offering a complete, high-performance solution to our customers and consumers,” says Old World CMO Philip K. Philip.