RelaDyne to distribute Drydene lubricant brand across the U.S.

RelaDyne, one of the leading providers of lubricants, fuel, diesel exhaust fluid (DEF), and industrial reliability services, in the United States, said it will distribute the recently acquired Drydene lubricant brand nationwide. RelaDyne, which is headquartered in Cincinnati, Ohio, U.S.A., said it will leverage the Drydene brand to strategically target the commercial and industrial segments.

Acquired by RelaDyne in September 2021, Drydene, a brand with a strong heavy duty and industrial products heritage dating back to the mid-1940’s, was relaunched by PPC Lubricants as Drydene Performance Products in 2017. Drydene has since grown to become a national player with distribution across the country and a complete line of commercial and industrial lubricants including engine oils, diesel exhaust fluid (DEF), transmission fluids, grease, hydraulic and gear oils, and metalworking fluids. 

Drydene is also well known in the racing community through its sponsorship of NASCAR Cup driver Corey LaJoie with Spire Motorsports, Logan Schuchart with Shark Racing in the World of Outlaws Spring Car series, and numerous other drivers and races, as well as its entitlement of NASCAR’s Cup race at Dover Motor Speedway.

“RelaDyne’s Drydene integration team has spent a tremendous amount of time preparing for the May 2, 2022 nationwide distribution,” said Dan Oehler, EVP of Marketing and E-Commerce at RelaDyne. “As a result, we’re able to leverage the incredible efforts already in place from the Drydene brand, and take them across the RelaDyne footprint.”

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