Daimler India, a 100% subsidiary of Daimler AG, is widening its portfolio in the domestic market, and has commenced production of its light-duty truck, some of which will soon roll out from its facility at nearby Oragadam. The light-duty trucks will be in 9- and 12-ton rigid and 12-ton construction segments.
The company recently launched three heavy-duty trucks — 2523R and 3123R for the haulage segment and 2523C for the construction segment under “Bharat Benz.” Damier says that the light-duty truck range, featuring four-valves per cylinder with 140 HP and 170 HP engines, offers quicker turnaround time and lower cost of ownership. They are more efficient, reliable and robust.
The Bharat Benz range of light-duty trucks has been tested under Indian conditions; it offers a minimum of 10% more fuel efficiency compared to existing products. Daimler India in April this year inaugurated its 400-acre facility at Oragadam with an investment of Rs4,400 crore (US$813 million), employing about 1,400 people. The company plans to have 17 dealerships covering 42 locations across the country in the first phase. By 2013, the dealerships would be increased to 108 locations. (October 3, 2012)