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Relevo to market Cepsa lubricants in Colombia

Spainโ€™s Compania Espanola de Petroleos, S.A.U. (Cepsa) has signed an agreement with Relevo, S.A. to market its lubricants in Colombia. The target is to reach a sales volume of 1,800 tonnes per year within five years.

Cepsa has operated in Colombia since 2001 through its exploration and production activities.

“This is a great opportunity for us to enter a market like Colombia’s with the help of a partner like Relevo, whose team combines youth and experience. Latin America is a key market in which we want to consolidate our presence and marketing activity. We are certain that we can offer a differentiated and prestigious product along with the extensive marketing experience that Relevo brings,โ€ said Carlos Giner, manager of Cepsa Lubricants.

“This strategic alliance with Cepsa combines all Relevo’s experience in representing and marketing top tier international lubricant brands with the experience of a global energy company like Cepsa, present in several continents and in all stages of the petroleum value chain since 1929. Cepsa is a technological leader with an outstanding product image and comprehensive portfolio that will doubtlessly allow us to achieve success,” Alvaro Giraldo, general manager, Relevo, said.

Cepsa has a diverse lubricant, base stocks and paraffin wax portfolio, which it has marketed in more than 80 countries since 1950 through a specialised sales team. The company is looking to continue growing with its new line of high-tech XTAR lubricants.