Shell Malaysia launches cashless payments via Touch ‘n Go RFID
Shell Malaysia has started accepting cashless payments for fuel purchases using Touch ‘n Go RFID at 88 Shell stations nationwide. Shell Malaysia, which has more than 950 service stations, said that the number of stations accepting Touch ‘n Go RFID payments will increase to 200 by December 2022.
RFID is an acronym for radio-frequency identification and refers to a technology whereby digital data encoded in RFID tags or smart labels are captured by a reader via radio waves.
In order to use Touch ‘n Go RFID at Shell petrol stations, customers will need a Touch ‘n Go RFID tag linked to their Touch ‘n Go eWallet account. There is a one-time registration and activation through Touch ‘n Go eWallet. Upon successful activation, customers simply need to park their vehicles at the RFID-designated fuelling bays. Vehicles are detected within seconds, and payment will be auto-debited from the customers’ Touch n’ Go eWallets, allowing customers to proceed with refuelling their vehicle.
“We’re extremely pleased to have so quickly been able to expand the RFID use case beyond road tolling. Customers can now make payments at Shell stations without requiring any interaction with an app on their mobile phones or engaging with a point-of-sale system as payment is made via Touch ‘n Go eWallet linked to the users’ Touch ‘n Go RFID,” said Effendy Shahul Hamid, chief executive officer, Touch ‘n Go Group.
The Touch ‘n Go Group is Malaysia’s leading consumer facing financial-technology enterprise with a key focus in the country’s transportation ecosystems and platform-based payments infrastructure. It comprises the service offerings of Touch ‘n Go Sdn Bhd (TNG), a wholly owned subsidiary of CIMB Group and TNG Digital Sdn Bhd (TNGD), a joint venture between TNG and Ant Group, parent company of Alipay, China’s largest digital payments platform.
“Thus far, we have been focused on promoting RFID as a toll payment method, but in actuality, the combination of a RFID and eWallet infrastructure allows us to expand its use case beyond tolling. As we’ve shown today, fuelling is an additional use case and we will be expanding the RFID use case into more areas as we go on,” he added.
“In line with our commitment in making our customers’ daily journeys more seamless through innovative offerings, we embarked on this partnership with Touch ‘n Go to develop a new payment method that provides cashless convenience, using RFID technology, without the hassle of a mobile app. We also went the extra mile to integrate Touch ‘n Go RFID with our loyalty partner BonusLink, allowing customers to earn loyalty points easily with each fuel purchase,” said Seow Lee Ming, general manager, Mobility for Shell in Malaysia and Singapore.
“Over the last year, we have received positive response from over 10,000 pilot users, and we have been working closely with Touch ‘n Go to continuously optimise the technology to ensure a truly hassle-free payment experience. We are confident that this collaboration with Touch ‘n Go will further enhance our customer experience at Shell,” she added.
From August 10 to September 16, 2022, Shell and Touch ‘n Go will be rewarding the first 25,000 customers who purchase fuels at Shell stations using Touch ‘n Go RFID with a MYR10 (USD2.25) cashback, for a minimum fuel purchase of RM50 (USD11.25) on their first Touch ‘n Go RFID transaction at Shell.