Tata Motors taps strategic partner for commercial vehicle lubricants

Tata Motors, a leading global automobile manufacturer based in Mumbai, India, and part of the Tata Group, announced their new partnership with PETRONAS Lubricants (India) Pvt. Ltd (PLIPL), at a signing ceremony yesterday.

The agreement makes PETRONAS Lubricants a strategic lubricants partner for Tata Motors’ commercial vehicles.

According to Pranav Bhanage, CEO of PETRONAS Lubricants (India) Pvt. Ltd, the “partnership further strengthens the relationship between our two organizations given that we also supply lubricants for Tata Motors’ passenger vehicles and is a testimony to the quality of our PETRONAS Fluid Technology Solutions™”.

The partnership includes not only the supply of lubricants to Tata Motors’  aftermarket channel, but also research and development tailored to the evolving needs of Tata Motors’ engines and vehicles

“It is a matter of great pride for us to partner with Tata Motors, the leading commercial vehicle manufacturer in India, from the house of the globally admired Tata Group. We are excited to see how this strategic partnership helps elevate both PLI and Tata Motors to the next level,” said Giuseppe Pedretti, regional managing director – Asia, PETRONAS Lubricants International (PLI).

“We are delighted to have PETRONAS as Tata Motors’ strategic lubricant partner for our commercial vehicles. This partnership will further increase the accessibility of Tata Motors Genuine Oil, at competitive prices to our customers. Tata Motors Genuine Oil – a unique oil formulated by Tata Motors, enhances the vehicle’s performance, fuel efficiency, enabling long duty-cycles and higher uptime. This alliance will ensure that the high-quality oil will be available at Tata Motors’ authorized workshops across India,” said R. Ramakrishnan – global head, Customer Care, Commercial Vehicle Business Unit, Tata Motors.