FUCHS announces new small packs for automotive lubricants
Germany’s FUCHS Group, which operates globally in the lubricants industry, announced new packaging for small packs for its automotive lubricants. The new small packs will be implemented gradually from November 15, 2021.
The new small packs will be available for the following automotive FUCHS product brands including TITAN, AGRIFARM, MAINTAIN, PLANTO, and SILKOLENE. FUCHS has optimized its small packs globally for 1, 4, and 5 liters, not just visually but also in terms of handling and environmental friendliness.
“The unique new design makes it easier for our customers to choose the right product, improves user-friendliness, and saves on resources,” said Krisztián Rada, head of the Automotive Aftermarket Division.
Easy to choose
The new clearly structured design of the labels enables customers to identify all the relevant information at a glance. Colors, images, and pictograms help with orientation. For instance, the quality levels of the products are clearly indicated by the color codes gold, silver, and bronze. The most important information about the lubricant is communicated in a concise and easy-to-understand way, such as the viscosity of the product and the area of application – for cars, trucks, or tractors.
Easy to use
The new ergonomically shaped bottles are easy to open without tools, fit better in the hand, and are easier for the user to handle. For example, the enlarged opening of the bottle and an optimized neck design allow accurate filling with no spillage. Two handles make the 4- and 5-liter bottles more comfortable to carry and facilitate filling. The new tamper-resistant cap ensures that the bottle has not been opened before, and that if FUCHS is written on it, there is FUCHS product inside it.
Easy on the environment
FUCHS has been pursuing its sustainability strategy for almost 10 years now, with the objective of carbon neutrality according to the “avoid – reduce – compensate” principle. As such, all FUCHS lubricants in the Group’s plants are manufactured in a carbon-neutral way. The bottle material of the new small packs consists of up to 30% recycled material (PCR) and is 100% recyclable. The improved shape of the bottle also makes it possible to pour out even the smallest remaining volume of the fluid, allowing complete emptying of the content.
“Our new small packs are not just intended to be more user-friendly but also contribute to avoiding waste, enable materials to be recycled, and help to reduce carbon footprints. FUCHS will continue to work toward making our packaging continuously more sustainable in the future, too,” says Markus Garb, vice president, Sustainability.