Gulf Oil India, which is part of the Indian conglomerate Hinduja Group, and Tata Motors have signed an agreement to launch a range of co-branded lubricants for passenger vehicles in India.
On Monday, India automaker Tata Motors announced on its Facebook page that “Tata Motors and Gulf Oil Lubricants India Limited (GOLIL), today officially signed an agreement to launch a range of co-branded lubricants for its passenger vehicle segment in India.”
According to Gulf Oil India, both Gulf Oil and Tata Motors will sell their co-branded Tata Motors Genuine Oil in the high street market.
“With the strength of GOLIL and our commitment to provide our customers with the best lubricant technology expertise and support in the competitive marketplace, we are happy to announce the beginning of this new relationship," said Mayank Pareek – president, Passenger Vehicle Business Unit, Tata Motors.
"Furthermore, with the association, we guarantee that our customers will receive the finest quality of product which will in turn help them extract the best performance out of their engines,” he said.